OFF-MARKET ADVANTAGE: CREATING COMPETITION WITHOUT A LISTING
CHALLENGE
An abandoned parcel of land in a rapidly growing Toronto neighbourhood, strategically located between two subway stations, major shopping centres, and key highway access.
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APPROACH
I was engaged to sell the property in a declining market, without a formal listing and therefore no ability to advertise or broadly expose it. Instead, I executed a targeted, off-market strategy, engaging a short list of qualified developers most likely to recognize its highest and best use.
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RESULT
Two competing offers and a successful sale, achieving nearly $2,000,000 more than prior offers.
CLIENTS SAY IT BEST:
“A real estate agent who is also an architect is a value-add not easily found elsewhere. Professional, principled and proficient. An absolute pleasure to work with.”